4 social media strategists we follow for #inspiration
It’s best to learn from the best.
It can be quite daunting to work out how to use social media to grow your business and for some, this means putting it into the too hard basket. The problem is, social media is here to stay for the foreseeable future and if you want to get your business ahead of the rest … well, you know what I’m about to say.
So here are (only) 4 of the top social media strategists we follow on #OurNakedJourney.
Entrepreneur and investor Tai Lopez is one of the most exciting voice on social media. He blends aspirational lifestyle experiences, practical wisdom and authentic rants about “what’s wrong with the system.”
His TEDx talk is one of the most popular of all time with over 7 million views. His videos have been watched by more than 100 million people in over 92 countries. More than 100,000 people have joined his “67 Steps” success system.
You won’t find anyone else who teaches you more about social media better or faster. You can study what’s winning by the level of engagement on his social channels. Lopez is also a master storyteller (research suggests that telling stories are 22 percent more memorable than just presenting facts). You’ll learn how to persuade and influence people around you to take action.
Gary Vaynerchuk has used online marketing and social media to grow his family’s wine business from $3 million to $60 million in five years. Now, he runs VaynerMedia, a booming digital agency with more than 500 employees.
Vaynerchuk is one of the most tactical and hands-on social media practitioners, teaching you how to build lasting, profitable relationships online.
Why Gary Vee?
If you think you need to devote a whole heap of time “creating” content, think again. Gary’s daily vlog (video blog) provides insights to show you the power of simply documenting (but not necessarily to the level that he does). If you think you’re not interesting enough for this approach, think again. Going behind the scenes, showing why you do what you do and inviting people into the “experience” of your customers will help you create a connection with your new found followers, that could soon be the best advocates for your business!
Kerwin Rae is a businessman, entrepreneur, investor and international speaker. As one of the Australia’s leading business strategists for over a decade, he has consulted in 11 countries and over 154 different industries and taught over 100,000 people the world over through his seminars and workshops. To date, he has made his clients well in excess of hundreds of millions of dollars.
Kerwin’s K2 Elite Mastermind is a highly successful exclusive business accelerator for business owners who are dissatisfied with the speed at which they are growing and the lack of support and direction available for small business owners.
Kerwin is practising what he preaches. He realised his social media strategy game sucked so he decided to do something about it. Kerwin created The Social Experiment (well worth watching if you’re an Aussie) that includes a scene of Kerwin attending a keynote by Gary Vaynerchuk to happily make it known to the room his ROI from his social media efforts. As a guy helping other businesses succeed, he isn’t afraid to show his own mistakes within his business as we must #EmbraceMistakes in order to learn and grow.
With over 12 million followers, Kayla Itsines is the real deal. Named the world’s most influential fitness entrepreneur, she has her fitness-themed social accounts on lockdown, posting motivational quotes and killer workout tips. But the engagement she creates among her fans is where the real magic happens.
Itsines’ social media profiles are packed with before and after pictures from fans and user-generated content that most marketing strategists would kill for. And it’s all because Itsines’ social media presence has a purpose: Empower women to look and feel like the best version of themselves.
We’re a Software as a Service provider and our software is used by service providers just like yourself, so Kayla is probably more relatable than the guys above. Kayla will teach you by example exactly how to get followers to build your brand for you.
Who do you follow for #inspiration?
Share the love and help your fellow social media go-getters. We have only listed 4 (sometimes it’s best not to overwhelm) of the many hundreds of possible leaders to choose from, so leave a comment below with the name of your must follows so we can all jump on board and become a master of our business!
Happy hashtagging – Steve